Challenge: Design a Thermostat app and accompanying landing page.

ROLE

Product Designer
Brand Designer
Content Strategist

Timeline

1 week

Branding

This project was part of a paid design challenge. I was tasked with creating a thermostat app and landing page. I began this project with the logo. I wanted a logo that was rounded and friendly so I could build a brand that resonates with a younger audience. I also wanted to tie in activism is part of the brand message.

I wanted to add the most essential feature of a thermostat app.

After conducting some preliminary research I found that having the app adapt to your favorite settings so you didn't have to think about it was high on the list.

I also learned that remembering to change air filters was a common problem. With that feedback I built out the small but necessary features.

Understanding

Landing Page

After building out some initial screens of the app I was tasked to build out a landing page that told the story of the app. I wanted to tell this story of activism and being eco-friendly without leaving your couch. Here are a couple of views of the landing page.